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About
Matthew Pferschy
Matthew Pferschy is a digital media professional with two decades of experience in online publishing, ad operations, product development, and web analytics. He currently serves as the Director, Ad Operations at American City Business Journals. American City Business Journals is a media company that covers local business communities. As a multi-channel media company, it is available in both print and digital formats.
Founded in 1985, ACBJ has emerged as a premier media platform that serves business decision-makers. Matthew has been with the organization for the past seven years. After graduating cum laude with BFA in 1997, Matthew has had a distinguished career too. He has built and led high-performance teams to create innovative digital products that delivered tangible results for publishers and marketers alike.
AdPushup is a revenue optimization platform that helps publishers increase their ad revenue using automated A/B testing, header bidding, innovative ad formats, and adblock recovery. We are a Google Certified Publishing Partner (GCPP) and backed by Microsoft Ventures.