In the fast-moving world of digital advertising, sticking to one channel is not enough. Display ads used to be the dominant channel. Now, marketers are making video their go-to advertising…
Display advertising has always been the primary monetization strategy for web publishers mostly because it is extremely easy to set up. Since 2003, a majority of publishers have used Google…
A consistently increasing traffic gives you opportunity to experience growing ad revenue. Featuring ads is one of the best monetization strategies as advertisers start to see potential in your website.…
While the internet and related technology has evolved at a rapid pace, data privacy, and laws to protect users’ privacy have gained momentum only recently. During the last few years,…