Successful entrepreneurs don’t wait for opportunities; they create them. The high-quality videos on your website; the product video, curated video, testimonial video, etc., can generate extra cash. There are several…

During the first nine months of 2020, due to the COVID-19 pandemic, most media organisations are facing unprecedented challenges — especially those focussed on print, radio, and out-of-home (OOH). This…

In the fast-moving world of digital advertising, sticking to one channel is not enough. Display ads used to be the dominant channel. Now, marketers are making video their go-to advertising…

Display advertising has always been the primary monetization strategy for web publishers mostly because it is extremely easy to set up. Since 2003, a majority of publishers have used Google…