On 11th March, 2020, the World Health Organization officially announced Coronavirus (COVID-19) to have reached pandemic status. Though the direct effects of the disease pertain to people’s health and well-being,…
On January 14th, Google announced its plans of phasing-out third-party cookies within 2 years. Google has already started this process with their SameSite attribute update that rolls out on 4th…
As you may know, EU-based privacy regulation GDPR has been effective since May last year. Now, California’s own consumer privacy law, the CCPA, is also about to become effective from…
Q4, the final quarter of the year, is an interesting time for publishers and advertisers. The festive season drives higher purchase volumes, and being aware of these seasonal buying trends,…
Driving users to a website can be difficult. But keeping the users engaged and getting them to interact with a website is even more daunting. Publishers and bloggers constantly make…