{"id":11960,"date":"2019-05-14T17:01:03","date_gmt":"2019-05-14T11:31:03","guid":{"rendered":"https:\/\/www.www.adpushup.com\/blog\/?p=11960"},"modified":"2023-10-18T17:28:29","modified_gmt":"2023-10-18T11:58:29","slug":"little-known-adsense-features","status":"publish","type":"post","link":"https:\/\/www.adpushup.com\/blog\/little-known-adsense-features\/","title":{"rendered":"8 Little-Known AdSense Features that Help Optimize Revenue","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n<p><a href=\"https:\/\/www.adpushup.com\/google-adsense\/\">Google AdSense<\/a> is the largest and most widely used ad network in the world. It was launched in 2003 and currently has over two million active publishers. In 2013, AdSense publishers <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/marketingland.com\/google-celebrates-10-years-of-adsense-48695\" target=\"_blank\">earned over $7 Billion in revenue<\/a>. As these numbers have increased with time, AdSense as a platform has also evolved.<\/p>\n\n\n\n<p>Publishers are now heavily dependent on AdSense. It is the primary network for many small and medium sized publishers looking to make revenue with display ads. So to cater to its user base, every quarter, Google releases new features to help publishers harness the potential of this platform. <\/p>\n\n\n\n<p>Every new feature, in some way or the other, creates an opportunity for publishers to maximize their ad revenue. The end goal of every development is to make publishers run better ads, engage users, and <a href=\"https:\/\/www.adpushup.com\/google-adsense\/\" target=\"_blank\" rel=\"noreferrer noopener\">improve their AdSense earnings<\/a>.<\/p>\n\n\n\n<p>But do publishers use all of them? Here are some old and new AdSense features not all publishers might know about. Ready?<\/p>\n\n\n\n<div class=\"poptin-embedded\" data-id=\"aa2b70805461c\"><\/div>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 counter-flat ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents:<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.adpushup.com\/blog\/little-known-adsense-features\/#1_Balance_User_Experience_and_Ad_Revenue\" >1. Balance User Experience and Ad Revenue<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.adpushup.com\/blog\/little-known-adsense-features\/#2_AB_Test_Ad_Variants_for_Performance\" >2. A\/B Test Ad Variants for Performance<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.adpushup.com\/blog\/little-known-adsense-features\/#3_Use_AdSense_Opportunities_for_Improvements\" >3. Use AdSense Opportunities for Improvements<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.adpushup.com\/blog\/little-known-adsense-features\/#4_Promote_Your_Own_Content\" >4. Promote Your Own Content<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.adpushup.com\/blog\/little-known-adsense-features\/#5_Put_Link_Units_in_Limited_Spaces\" >5. &nbsp;Put Link Units in Limited Spaces<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.adpushup.com\/blog\/little-known-adsense-features\/#6_View_Analytics_Data_in_AdSense\" >6. View Analytics Data in AdSense<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.adpushup.com\/blog\/little-known-adsense-features\/#7_Show_Ads_on_Login_Page\" >7. Show Ads on Login Page<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.adpushup.com\/blog\/little-known-adsense-features\/#8_Connect_to_Ad_Manager\" >8. Connect to Ad Manager<\/a><\/li><\/ul><\/nav><\/div>\n<h2 id=\"h-1-balance-user-experience-and-ad-revenue\"><span class=\"ez-toc-section\" id=\"1_Balance_User_Experience_and_Ad_Revenue\"><\/span>1. Balance User Experience and Ad Revenue<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>It is a common notion that more number of ads mean more revenue. But we also know that overdoing it <a href=\"https:\/\/www.adpushup.com\/blog\/9-worst-ux-mistakes-you-must-avoid\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">can hurt the user experience<\/a> of a website. Because of this, publishers often wonder what they should prioritize\u4e00monetization or user experience?<\/p>\n\n\n\n<p>Thanks to the <strong>Ad Balance Controls<\/strong> feature, you can easily strike out the least-performing ads. This feature fills your available ad units with the highest-paying ads. Consequently, your site shows only the best-yielding ads, so users can engage with your site for a relatively longer duration without disruption.<\/p>\n\n\n\n<p>HOW TO USE<\/p>\n\n\n\n<ol><li>Sign in to your <strong>AdSense<\/strong> account.<\/li><li>Go to <strong>Ads<\/strong>.<\/li><li>Select <strong>Ad balance<\/strong>.<\/li><li>Use the slider to reduce the number of ads to see the estimated impact on your revenue.<\/li><li>Set the slider and click <strong>Apply<\/strong>.<\/li><\/ol>\n\n\n\n<h2 id=\"h-2-a-b-test-ad-variants-for-performance\"><span class=\"ez-toc-section\" id=\"2_AB_Test_Ad_Variants_for_Performance\"><\/span>2. A\/B Test Ad Variants for Performance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ad revenue is all about <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.adpushup.com\/blog\/ad-optimization-publishers-checklist-2019\/\" target=\"_blank\">ad optimization<\/a>, and optimization begins with experimentation. <a href=\"https:\/\/www.adpushup.com\/blog\/dont-know-what-to-ab-test-on-your-website-here-are-a-few-ideas\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">A\/B testing<\/a> may be a basic practice for publishers, but it can be tedious. However, did you know AdSense can automate the experimentation for you?<\/p>\n\n\n\n<p>The <strong>Experiments<\/strong> tab in AdSense lets you define the main ad settings, plus a variation to that setting. Then, it splits your site\u2019s traffic to the main ad setting and the variation setting, and collects performance data to analyze which ad works the best.<\/p>\n\n\n\n<p>The Experiments tab also allows you to perform experiments like blocking control, <a href=\"https:\/\/www.adpushup.com\/blog\/adsense-ad-balance\/\" data-type=\"URL\" data-id=\"https:\/\/www.adpushup.com\/blog\/adsense-ad-balance\/\" target=\"_blank\" rel=\"noreferrer noopener\">ad balance<\/a>, and custom search style. Using these, you can make an educated decision about how you should actually configure your ad settings instead of doing guesswork.<\/p>\n\n\n\n<p>HOW TO USE<\/p>\n\n\n\n<ol><li>Sign in to your <strong>AdSense<\/strong> account.<\/li><li>Go to <strong>Optimization<\/strong> &gt; <strong>Experiments<\/strong>.<\/li><li>Define the <strong>Main Ad Settings<\/strong> and the <strong>Variation<\/strong> against that setting.<\/li><li>Choose whether you want AdSense to apply the winning setting as the default, after the experiment finishes.<\/li><\/ol>\n\n\n\n<h2 id=\"h-3-use-adsense-opportunities-for-improvements\"><span class=\"ez-toc-section\" id=\"3_Use_AdSense_Opportunities_for_Improvements\"><\/span>3. Use AdSense Opportunities for Improvements<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Performance optimization in AdSense is always a priority. There are N number of parameters which can be attributed to an AdSense account\u2019s performance. For account optimizations, publishers either hire a specialist, or do the legwork themselves. <\/p>\n\n\n\n<p>For the latter, the <strong>Opportunities<\/strong> page in AdSense acts as an in-house resource who finds improvement opportunities in an account, as the name \u2018Opportunities\u2019 suggests. The tab keeps working behind-the-scenes to spot improvement opportunities in the ad settings, ad placement, ad categories, and site-related sections.<\/p>\n\n\n\n<p>HOW TO USE<\/p>\n\n\n\n<ol><li>Sign in to your <strong>AdSense<\/strong> account.<\/li><li>Go to <strong>Optimization<\/strong> &gt; <strong>Opportunities<\/strong>.<\/li><li>Click on the visible options to see and agree by the opportunities found by AdSense. <\/li><li>Click <strong>Apply<\/strong>.<\/li><\/ol>\n\n\n\n<h2 id=\"h-4-promote-your-own-content\"><span class=\"ez-toc-section\" id=\"4_Promote_Your_Own_Content\"><\/span>4. Promote Your Own Content<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Users visit a website to read content which they find useful. Hence, publishers put most of their efforts to produce more content and promote it, so the visitors keep coming back.<\/p>\n\n\n\n<p>The little-known <strong>Matched Content<\/strong> feature in AdSense gives you content recommendations to show to your site visitors. The feature creates personalized recommendations based on the contextual similarity of topics. This feature is considered great for increasing pageviews and <a href=\"https:\/\/www.adpushup.com\/blog\/increase-time-on-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">time on site<\/a>, and hence ad impressions and revenue. However, publishers first need to know about the <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/support.google.com\/adsense\/answer\/6185995\" target=\"_blank\">eligibility for using the matched content feature<\/a>.<\/p>\n\n\n\n<p>HOW TO USE<\/p>\n\n\n\n<ol><li>Sign in to your <strong>AdSense<\/strong> account.<\/li><li>Select <strong>Ads<\/strong> &gt; <strong>Ad Units<\/strong> &gt; <strong>+New Ad Unit<\/strong>.<\/li><li>Click <strong>Matched Content<\/strong> and set a name for the new unit.<\/li><li>In the <strong>Style<\/strong> section, change the unit style as per your site layout\/design.<\/li><li>In the <strong>Size<\/strong> section, choose an ad size to fit the layout. <\/li><li>In the <strong>Ad Options<\/strong> section, switch on the <strong>Monetize With Ads<\/strong> option, if you want to show ads in the ad unit. <\/li><li>Click <strong>Save and Get Code<\/strong>.<\/li><li>Insert the code in the HTML source code of any of your webpages you wish. <\/li><\/ol>\n\n\n\n<h2 id=\"h-5-put-link-units-in-limited-spaces\"><span class=\"ez-toc-section\" id=\"5_Put_Link_Units_in_Limited_Spaces\"><\/span>5. &nbsp;Put Link Units in Limited Spaces<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Publishers are often looking for ways to make extra revenue. There are revenue models like CPC and CPM which pay publishers for every click or every thousand impressions. <\/p>\n\n\n\n<p>The <strong>Link Units<\/strong> feature in AdSense can help you create a list of relevant topics based on the page content. It follows a CPC model, meaning you get paid for each click that leads to the advertiser\u2019s page.<\/p>\n\n\n\n<p>Here\u2019s how it works: Link units work in a double-click model. By clicking on a link unit, users get directed to a webpage populated with more relevant google ads. Then, by further clicking on those ads, they get directed to the advertiser\u2019s page. Basically, publishers get paid when users make their second click. Since publishers are not paid for getting clicks on link units, you are allowed to click on them to which ads are showing up on the resulting page.<\/p>\n\n\n\n<p>AdSense does not pay publishers for clicks on link units, but pays for clicks on ads placed on the next page where the users land on, via link units. <\/p>\n\n\n\n<p>HOW TO USE<\/p>\n\n\n\n<ol><li>Sign in to your <strong>AdSense<\/strong> account.<\/li><li>Select <strong>Ads<\/strong> &gt; <strong>Ad Units<\/strong> &gt; <strong>+New Ad Unit<\/strong>.<\/li><li>Set a unique and descriptive name for the new unit.<\/li><li>Click <strong>Ad Size<\/strong> &gt; <strong>Link Ads<\/strong>, and choose the size of the link unit to appear on your site.<\/li><li>Click <strong>Save and Get Code<\/strong>.<\/li><li>Insert the code in the HTML source code of any of your webpages you wish.<\/li><\/ol>\n\n\n\n<h2 id=\"h-6-view-analytics-data-in-adsense\"><span class=\"ez-toc-section\" id=\"6_View_Analytics_Data_in_AdSense\"><\/span>6. View Analytics Data in AdSense<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.adpushup.com\/blog\/web-analytics-tools-google-analytics-alternatives\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Analytics<\/a> is one of the most popular analytics tools. Publishers refer to it almost every day to check their traffic status, user interaction, bounce rate, time on site, and other metrics. With the GA insights, publishers try to <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.adpushup.com\/blog\/using-google-analytics-improve-content\/\" target=\"_blank\" rel=\"noreferrer noopener\">improve content quality<\/a> and user engagement.<\/p>\n\n\n\n<p>The <a href=\"https:\/\/www.adpushup.com\/blog\/google-analytics-4-integration\/\" target=\"_blank\" rel=\"noreferrer noopener\">AdSense Linking feature present in Google Analytics<\/a> helps you view AdSense generated reports in GA, without having to go to the AdSense tab. Once linked, you can choose the view for how you\u2019d want your AdSense data\/report to appear in GA.<\/p>\n\n\n\n<p>HOW TO USE<\/p>\n\n\n\n<ol><li>Sign in to your <strong>Google AdSense<\/strong> account.<\/li><li>Go to <strong>Account<\/strong> &gt; <strong>Access and Authorization<\/strong> &gt; <strong>Google Analytics Integration<\/strong>.<\/li><li>Click <strong>Go to Analytics<\/strong> for the site you want to connect. <\/li><li>In the <strong>Property<\/strong> column, select the <strong>AdSense property<\/strong> you want to connect with Analytics.<\/li><li>Click <strong>Continue<\/strong>.<\/li><li>Select the <strong>View, <\/strong>eg. All website data, in which you want the AdSense Property to link to.<\/li><li>Click <strong>Enable Link<\/strong>.<\/li><li>Hit <strong>Done<\/strong>.<\/li><\/ol>\n\n\n\n<h2 id=\"h-7-show-ads-on-login-page\"><span class=\"ez-toc-section\" id=\"7_Show_Ads_on_Login_Page\"><\/span>7. Show Ads on Login Page<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Besides a blog, many publishers also run a web or mobile application. These apps can be paid or free depending upon the publishers\u2019 revenue model. Hence, many publishers use their app login page to generate extra revenue by showing ads to the users who try to log in.<\/p>\n\n\n\n<p>If you are a publisher who also owns an app based website, the <strong>Crawler Access<\/strong> feature in AdSense can help you display ads on your login-protected pages. The process requires you to get the application approved to show targeted ads on them. <\/p>\n\n\n\n<p>HOW TO USE<\/p>\n\n\n\n<ol><li>Sign in to your <strong>AdSense<\/strong> account.<\/li><li>Go to <strong>Account<\/strong>.<\/li><li>Select <strong>Access and Authorization<\/strong> &gt; <strong>Crawler Access<\/strong> &gt; <strong>Add a Login<\/strong> with all the required details for AdSense to crawl your application.<\/li><li>Next, sign in to<strong> Search Console<\/strong> using Google account to ensure all changes in Search Console reflect in AdSense.<\/li><li><a href=\"https:\/\/support.google.com\/webmasters\/answer\/34592\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Add the site\/app<\/a> you want AdSense crawler to access for verification. <\/li><li>Go to <strong>Next Step<\/strong> &gt; <strong>Verify Your Site<\/strong>.<\/li><li>Once verified, the <strong>AdSense Crawler<\/strong> should reach the site\/app login pages and serve targeted ads.<\/li><\/ol>\n\n\n\n<h2 id=\"h-8-connect-to-ad-manager\"><span class=\"ez-toc-section\" id=\"8_Connect_to_Ad_Manager\"><\/span>8. Connect to Ad Manager<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google AdSense is an <a href=\"https:\/\/www.adpushup.com\/blog\/the-best-ad-networks-for-publishers\/\">ad network<\/a> that allows publishers to access demand from advertisers and set up their inventory. In comparison, Ad Manager is an ad server that allows publishers to manage multiple ad networks, like AdSense, AdX, or other third-party networks, under one roof.<\/p>\n\n\n\n<p>So, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adpushup.com\/blog\/how-to-use-google-ad-manager-with-adsense-and-ad-exchange\/\" target=\"_blank\">why is connecting the two a good idea<\/a>? Using Ad Manager, you can manage direct campaigns and optimize your impressions to achieve a higher yield. Using AdSense with Ad Manager also allows you to perform <a href=\"https:\/\/www.adpushup.com\/header-bidding-guide\/\">header bidding<\/a> to compete against dynamic allocation of items. This in turn helps to push up the revenue per impression.<\/p>\n\n\n\n<p>HOW TO USE<\/p>\n\n\n\n<ol><li>Sign up for or sign in to <strong>Ad Manager<\/strong> account.<\/li><li>Go to <strong>Admin<\/strong> &gt; <strong>Linked Accounts<\/strong>.<\/li><li>Click <strong>AdSense<\/strong> or <strong>New AdSense Link<\/strong>.<\/li><li>Enter the web property code or the <strong>Publisher ID<\/strong> for the AdSense account, and assign a name to it. <\/li><li>Enter the email address and ZIP\/last five digits of the mobile number associated with the AdSense account.<\/li><li>Hit <strong>Save<\/strong>.<\/li><li>One you see <strong>Pending Status<\/strong> in Ad Manager, go to <strong>AdSense<\/strong> to enable the link. <\/li><li>In AdSense, go to <strong>Account<\/strong> &gt; <strong>Access and Authorization<\/strong> &gt; <strong>Third-party Access<\/strong>.<\/li><li>Locate the Ad Manager network request and hit <strong>Approve<\/strong>.<\/li><\/ol>\n\n\n\n<p>With every feature development, AdSense tries to simplify publishers\u2019 process of running ads and improving their ad revenue. In 2015, <a href=\"https:\/\/www.google.com\/intl\/en_in\/adsense\/start\/benefits\/#\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">AdSense paid out nearly $10 Billion<\/a> to its publishers. So, to make sure that you get the most out of AdSense, try to take out the time to explore the complete AdSense panel. Next, you should locate the features which you think can work well for you.<\/p>\n\n\n\n<p>Apart from the features, you can also try to implement these recommended practices, if you have not yet:<\/p>\n\n\n\n<ol><li>Enable placement targeting to target interest groups<\/li><li>Use the best-performing ad formats like 729&#215;90, 300&#215;350, and others. <\/li><li>Monitor fill rate to make sure the ads keep running. <\/li><li>Set up custom search engine to get more ad units.<\/li><li>Take help from AdSense certified publishers if required.<\/li><\/ol>\n\n\n\n<p>AdSense and its features are ideal for publishers who have a small team and need a simple ad solution. Whether creating a balance between revenue and user experience or setting up content recommendations, AdSense encourages publishers to develop new habits towards automation, and hence grow as publishers.<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>Google AdSense is the largest and most widely used ad network in the world. It was launched in 2003 and currently has over two million active publishers. In 2013, AdSense publishers earned over $7 Billion in revenue. As these numbers have increased with time, AdSense as a platform has also evolved. Publishers are now heavily<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":18,"featured_media":11961,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"inline_featured_image":false,"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\""},"categories":[6453],"tags":[6464],"apple_news_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v18.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>8 Little-Known AdSense Features that Help Optimize Revenue - Adpushup<\/title>\n<meta name=\"description\" content=\"Every quarter, AdSense releases new features to help publishers increase their revenue. Here are a few AdSense features publishers might not know about.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adpushup.com\/blog\/little-known-adsense-features\/\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:title\" content=\"8 Little-Known AdSense Features that Help Optimize Revenue - Adpushup\" \/>\n<meta name=\"twitter:description\" content=\"Every quarter, AdSense releases new features to help publishers increase their revenue. 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