Effective Ad Tech Optimization
Aimed at publishers who have a basic understanding of programmatic advertising and want to upscale their business and generate more ad revenue. Whether talking about how they can earn more from advertisers using Header Bidding to what security checks they should take to avoid ad fraud, all the topics mentioned below directly impact publishers in some way.
Header Bidding Analytics
Publishers have often faced issues with Header Bidding, reporting that most ad auctions are full of inefficiencies that impact user experience and bidders’ performance. Thankfully, you can easily resolve these problems with header bidding analytics. Dive into the world of Header Bidding with our free course to identify critical indicators, and how they can help your setup.
AdPushup is an Ad Revenue Optimization Platform that has helped content creators across the globe generate more revenue by connecting them to 50+ premium advertising exchanges, deploying cutting-edge ad-serving technology, and providing hands-on ad operations expertise.
AdPushup is a Google Certified Publishing Partner (GCPP), backed by Microsoft Ventures, a member of the IAB and TAG, and a winner of the NASSCOM Emerge 50 award. Today, we serve and optimize over 4 billion monthly ad impressions for the 300+ publishing partners in our network. Over the years, we have helped more than 300 web publishers sustainably increase their ad CTRsR CPMs, and overall revenues without compromising on user experience.