AdBlock Recovery

Web publishers worldwide are losing a significant chunk of their ad revenue due to the rising usage of AdBlock. Our pro-user ad-reinsertion technology helps web publishers recover that revenue without disrupting the user experience of the website.

Get started
Alternative Text


Alternative Text
Alternative Text
Alternative Text
Alternative Text
Alternative Text
Alternative Text
Alternative Text
Alternative Text
Alternative Text
Alternative Text
Alternative Text
Adblock Recovery

Key Publisher Challenges

User Interface Disruption

Sometimes ad blockers misidentify social plugins and widgets as ads and as a result, they get blocked too. While the whitelist request notices that publishers use can help convince users to allow ads, most users find them annoying. The result is that ad blockers have a cascading effect in disrupting the entire website UI.

Revenue Loss

According to research conducted by the Informa Group, ad blocking is projected to cost $35 billion in lost revenue by 2020 in the most optimistic scenario. That’s bad news for web publishers who are already struggling to stay profitable amid other ad tech challenges such as ad fraud, GDPR, and brand safety concerns.

Anti-adblocking Trap

There are many anti-adblock software that claim to circumvent ad blockers using technology. The problem with such solutions is that it’s a cat and mouse game—the solution only works for a period of time before the ad blockers find the exploit and patch it up. Such products cannot provide sustainable revenue to publishers.

Start monetizing your adblocked ad inventory.

Recover Lost Revenue, Without Disrupting User Experience

Our pro-user adblock monetization solution helps web publishers recover the ad revenue that they would have otherwise lost to ad blocking software.

Zero UX Impact

Since our technology is pro-user and complies with Acceptable Ads guidelines for ad creatives and serving, there is little to no UX impact from the ads being served.

Consent Control

End users still have the last say on whether or not they wish to view the re-inserted ads, thereby ensuring that we are not forcefully showing ads to anyone on your website.

Alternative Text
Adblock Recovery

Product Capability

Pro-user Technology

Most adblocked inventory monetization solutions in the market are anti-user and offer to forcefully show ads to users. Our solution adheres to the Acceptable Ads (AA) standard, ensuring the ads are user-friendly and non-obstructive.

A/B Testing & Optimization

You can setup and run A/B tests on ad layouts created using our layout optimizer. This feature enables publishers to further optimise the revenue from adblocked inventory. There is no ‘perfect’ ad layout, so we help you run trials and optimize.

Faster Ad Delivery

Similar products that use tactics such as IP marking, VPN re-routing, etc., slow down ad delivery. But since our inventory is whitelisted by adblocking software, and follows the Acceptable Ads (AA) guidelines, there are no delays in ad serving.

Auto Ad Layouts

Our patent-pending page analysis technology automatically creates your ad layout, without requiring you to manually create ad units. Moreover, since the ads not hard-coded, changes can be made without involving your tech team.

Our customers love AdPushup

Alternative Text
"Our experience of working with AdPushup has been really nice. From the approach of the nonintrusive pitch of the idea to integration, the responsiveness of AP's team, as well as delivering results."

— Mato Barišić Programmatic Operations Manager
Alternative Text
"We were looking to optimize our revenues from existing setup and we've used AdPushup for services like to run bottom sticky ads on our website and performance was good hence we planned to explore more opportunities with AdPushup."

— Sanket Vora
Sr. Ad Operations Manager

Advanced Ad Blocking Intelligence

We provide in-depth reporting and analytics about your adblocked traffic, which may not be available in any of your existing analytics tools. Data such as total revenue recovered, ad blockers being used, browser-wise usage, country-wise usage is available at the click of a button.

get started now
Alternative Text

AdPushup is Easy to Use

We designed our product to enable the average publisher to take control of their ad stack. You don’t need a technical background to work with us or take advantage of our platform.

Easy setup

No coding required

Dedicated account managers

Learn More

Alternative Text

AdPushup delivered a 50% ad revenue uplift for Pinkvilla

Pinkvilla specializes in Entertainment, Fashion, and Lifestyle articles founded in 2007. By operating in India and USA, Pinkvilla is one source for Bollywood news & gossip, Bollywood movies, Bollywood fashion, and TV news.

View case study
Pink Villa Img

Learn more about Adblock

Alternative Text
Webinar: AdBlock Traffic - The Cost of Missing Ads
Alternative Text
Find out what you can expect to earn from your ad blocked inventory
Alternative Text
Webinar: Implementing Ad Block for Publishers

Let’s Get Started

Over the years, we have helped more than 300 web publishers sustainably increase their ad CTRs, CPMs, and overall revenues without compromising on user experience. If you want to learn how our technology can do the same for you, go ahead and request a free demo.

or Contact us