Revenue optimization based on machine learning

AdPushup helps some of the largest media brands optimize their ad yield using machine learning. A unified revenue dashboard gives you an unobstructed view into how much revenue you're generating—and where it's coming from.

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Trusted by 300+ Publishers


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Supercharge Your Revenue Growth


Header Bidding GUI

Bring your own demand or connect to 50+ tier-1 demand partners, including Amazon Unified Ad Marketplace (UAM), and run client-side and server-side header bidding auctions.

Smart Auction Optimization

Set custom rules for your header bidding auctions with triggers and actions; control ad refresh intervals, timeouts, and bidder selection, with support for native and video formats.

GAM Integration

Spend less time managing Google Ad Manager with easy account integration, API-based line item automation, and enhanced revenue reporting for optimizing performance.

Malware Protection

AdPushup is a member of the Trustworthy Accountability Group (TAG), we use in-house and third-party tools to detect and flag instances of malware to protect publisher revenues.

Consent Management

Easily manage CCPA and GDPR settings for the ads being served on your site. For qualifying publishers, we also provide an IAB-approved consent management platform (CMP).

AdBlock Recovery

You could be losing 15-20% of your revenue to ad blockers. Our market-leading ad re-insertion solution allows publishers to monetize their ad-blocked inventory, while respecting user choice.

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Market Leader in Revenue Optimization

AdPushup is a Google Certified Publishing Partner (GCPP), which means we have been hand-picked by Google for our track record of helping publishers succeed using value added services and technology, offering superior interaction and expert consulting, and maintaining a strong reputation for prioritizing a healthy ad ecosystem. Don't settle for less than the best.


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Why Choose AdPushup?


Data-backed optimization

Unlike agencies and service-focussed vendors, our revenue optimization solutions are not based on guesswork or "gut feel", we use multivariate testing, machine learning algorithms, and data science to help our publishing partners gain and retain a competitive edge.

100% Demand agnostic

We have no internal marketplace and are not affiliated with any particular ad network. We have only one goal: To help our publishing partners earn more revenue. So you can be confident that you’re earning the most money you can from each and every impression.

Extension of your team

Every publishing partner who works with us is assigned a dedicated account manager, who in turn has two technical ad ops specialists reporting into him/her. From on-boarding to troubleshooting to optimization—anything you need help with—our team is just a call away.

Never Feel Stuck Again

Unlike Google AdSense, we provide personalized, one-to-one support to all our publishing partners—by phone, chat, and email. So you spend less time troubleshooting and more time focussing on your core business.


Dedicated Account Managers

All our partners get a dedicated account manager; to assist with everything from the on-boarding to providing everyday ad ops support and technical troubleshooting.

Google Policy Compliance

Our close relationship with Google and deep understanding of their ad products such as AdSense, AdX, and GAM allows us to deliver quick policy compliance assistance.

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Case Study: How AdPushup Delivered a 359% Revenue Uplift for ChordU

Bitan, the founder of ChordU, had previously tried Ezoic as its ad optimization partner. After making a move from his existing vendor—who had a complex and time-consuming set up due to its Name Server implementation. ChordU joined AdPushup with the ultimate goal of achieving a balance between delivering good UX and increasing advertising revenue一by placing the right type and number of ads in the right locations, on every page.


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Memberships & Accolades


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Ready to Get Started?


Over the years, we have helped more than 300 web publishers sustainably increase their ad CTRs, CPMs, and overall revenues without compromising on UX. If you want to learn how our technology can do the same for you, go ahead and request a free demo.

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