Content Library

Stay up-to-date with the latest developments in ad tech with eBooks, guides, reports, and resources for publishers.

Guides


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AdSense Policy Guide


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Guide to Digital Ad Operations


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Ad Testing in Google Ad Manager


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Accelerated Mobile Pages: A Publisher’s Guide


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Guide to Creating and Running Native Ads in Google Ad Manager


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Header Bidding: A Comprehensive Guide


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Google Ad Manager Guide


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The Essential Guide to Ad Refresh


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Increase Your Existing AdSense Revenue


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How to Choose a Header Bidding Wrapper


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Programmatic Advertising: A Quick-Start Guide for Publisher

eBooks


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5 Ad Tech Predictions for 2021


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Video Advertising 101 for Web Publishers


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The Right Questions to Ask Your Ad Tech Partners


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The Ad Viewability Handbook

Reports


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COVID-19 Publisher Survey

White Papers


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How Should A Publisher Measure Ad Revenue

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