Google’s reporting is unbeatable. Be it Google Ad Manager, Analytics, Webmaster, Google knows exactly what their users would expect from their reports. For the same reason, the company launched a…

For a long time, the ad tech industry relied heavily on third-party data for targeting ads. Users, however, had no idea how their personal data was being used, who had…

A consistently increasing traffic gives you opportunity to experience growing ad revenue. Featuring ads is one of the best monetization strategies as advertisers start to see potential in your website.…

The AMP (Accelerated Mobile Pages) Project is an open-source initiative by Google that makes web pages’ loading fast and user friendly. It strips down all unnecessary JavaScript and CSS to…