Ad fraud doesn’t just hurt publishers and advertisers. It ends up messing up with the entire ad industry and damaging…
It’s not new that publishers often complaint about their websites, ads, and campaigns not performing up-to-the-mark. They feel ‘non-human traffic’…
A study conducted by 16 programmatic publishers (including The New York Times and The Washington Post) found that publishers lose…
What is Ad Injection In 2015, a report by Google addressed the rise in ad injection complaints from users. According…
Many recent reports have indicated a rise in fraudulent traffic on number of ads. Both publishers and advertisers are suffering…