Leaderboard ads are one of the best-performing banner ads. In order to maximize their ad revenue, publishers are always on the lookout for ad layouts/sizes that will give them high…

AdSense payment structure is one of those topics that publishers constantly have questions about. Google Adsense is one of the most popular ad networks among publishers. As per SimilarTech, approximately…

Google Adsense is one of the most popular ways to monetize your website. However, profit-wise, there are just too many variables that are in play, like relevance, traffic, CTR, and…

In the Internet marketing world, CTR (click through rate) matters a lot, not only for advertisers but also for the publishers. The main role of an advertiser is to create…