Google’s reporting is unbeatable. Be it Google Ad Manager, Analytics, Webmaster, Google knows exactly what their users would expect from their reports. For the same reason, the company launched a…
Display advertising has always been the primary monetization strategy for web publishers mostly because it is extremely easy to set up. Since 2003, a majority of publishers have used Google…
Google AdSense is the most popular ad network for publishers just starting with ad monetization. If you are new to ad tech, it is recommended to start with AdSense to…
Most web publishers use Google AdSense as their primary means of monetization. We’ve covered AdSense best practices for web publishers in the past, but policies have changed since then, and Google has…