Google has introduced desktop anchor ads for Adsense publishers to help monetize desktop traffic. These ads are 728 x 90 banners that appear at the edge of a user’s desktop…

Consumers are not interested in ads. They want uninterrupted experiences. The fact that there are 225 million consumers who are active users of ad block[ers] tells you that they’re saying:…

Google launched the Accelerated Mobile Pages (AMP) Project in 2015 with the aim of creating a mobile-first web environment. Learn more: How AMP Ads are Boosting Ad Revenue for Publishers…

A number of factors affect revenue generation from websites and placement of ads is one of those factors. When it comes to creating ad placements, publishers have numerous options to…