Find out what is a Demand Side Platform (DSP) and learn how they enable advertisers to automate ad buying, target specific audiences, and optimize digital campaigns in real-time.” Before programmatic…
Google Core Update in June 2025 brought long-awaited relief for some publishers—boosting traffic and rankings, while others saw little change or further decline. In this post, we break down what…
Still running AdSense? It’s time to upgrade. Discover how leading publishers are earning more with high paying adsense alternatives without sacrificing speed and user trust. Let’s be honest: Google AdSense…
Dive into the world of advertising deception as we introduce you to the fallacy in advertising. Gain insights into how these tactics work and learn to protect yourself from their…
Find the top high-ticket affiliate programs for 2025! Discover 25 top platforms for maximizing your commissions and boosting your affiliate marketing success. Picture this: instead of earning a few dollars…
Understand “what is app monetization” inside and out—no jargon, just the key strategies and insights you need to drive revenue and streamline decision-making. Listen to the blog PLAY PAUSE STOP…
Cost Per Lead (CPL) is a key marketing metric that measures the amount of money a company spends to get a prospective lead. In marketing, each penny counts. When we…
Looking forward to maximizing your ad revenue, but puzzled between Adsense vs Ad Exchange? Look no further than this blog. Here, we’ve delved into the nuances that set these two…
Learn about Target CPM, what it is, how it differs from manual CPM, how it helps publishers increase their ad revenue and more. Floor price allows publishers to set a…