While publishers are still trying to embrace the impact of the imminent cookie-apocalypse, Google has planned to phase-out user agent strings . In a proposal publicly submitted by Google, the…
After July 1, 2020 California Attorney General office will start enforcing CCPA. Here’s a CCPA checklist for publishers who wish to get started with it. California Consumer Privacy Act (CCPA)…
On January 14th, Google announced its plans of phasing-out third-party cookies within 2 years. Google has already started this process with their SameSite attribute update that rolls out on 4th…
Google’s broad core algorithm updates are released a few times every year and can cause fluctuations in ranking and search traffic. Here’s what you can do. Have you noticed a…
Contrary to popular opinion, keyword research is not dead. Instead, it will continue to thrive as long as people use search as a primary form of seeking information online. Approximately,…
You’re a publisher with a website that publishes about Keto and offers Keto diet plans and consultation. You know that your target audience includes 18 to 45 year olds from…
In a recent research we conducted, we found that 78% of the top 50 largest digital publishers in the world (by traffic) were using header bidding. Apart from IAB’s ads.txt…
Paywall is a method of restricting users from accessing the content for free. Paid subscription is not a new concept. Most popular publishers like The New York Times, Wired, and…
Wann immer wir von Monetisierung sprechen, ist der erste Begriff, der einem in den Sinn kommt, Google AdSense. Daran ist nichts falsch – es ist immerhin das größte Werbenetzwerk der…