Prebid.js Timeouts allow the bidders to respond to ad requests. Learn how publishers can optimize the performance of their ads with prebid timeouts. Prebid.js is the most widely adopted header…
Learn how AI can enhance your advertising efforts with personalization. Discover 10 ways to use AI for targeted ads that speak directly to your audience. As businesses continue to grow…
In this article, we explore what heatmaps are, how they can be used to visualize resource utilization, and how you can use heatmaps to optimize ad performance. Heatmaps are graphical…
What are cookies? They’re small pieces of information that websites store on your computer. But why does it reside in your PC, and what exactly is its purpose? Here’s a…
Yes, the time is near – Third-party cookies are about to disappear very soon, and it is necessary to prepare early for the consequences. Let’s discuss the 7 Best Alternatives…
Mobile programmatic advertising may be referred to as one of the very popular methods of putting out programmatic ads. In recent times, with digital marketing rising and becoming popular in…
Data is becoming more and more important in today’s world. As such, it is critical to have a platform that can help you manage your data effectively. Here are the…
A Data Management Platform is a unified place to store, manage and optimize data. But how can DMP help with the publisher’s business growth? Learn here. The business world thrives…
Vignette Ads can be effective in capturing the attention of users and delivering a message or call to action. Here’s all about Vignette Ads and how to use them for…
As a publisher, you want to make sure your ad targeting is effective in order to maximize your revenue. But what is ad targeting? and what are the pros and…