A walled garden refers to a platform or ecosystem in which the provider has complete authority over the content or media, and offers limited access to align with its own…
Discover the hidden menace of intrusive advertising and its impact on publishers in this revealing exploration of the digital advertising landscape, As a publisher who is looking to generate revenue…
Programmatic Audio Advertising is a form of digital ad that can be placed in the audio form of content like digital radio, podcasts, and music streaming services. Similar to other…
What is ads.txt? It’s a file standard created by IAB to help buyers verify whether or not the ad inventory they are purchasing is authentic. Learn more. Concerned about ad…
Publishers often wonder how AdSense CPM rates are decided and all the factors that affect their final earnings. Here’s all the information you need. Quora and Google AdSense help forums…
Discover how in-feed ads can enhance your content strategy and drive revenue in our comprehensive Publisher’s Guide to In-Feed Ads. Learn the best practices for a seamless user experience. In…
Delve into the transformative influence of Server Side Header Bidding on programmatic advertising. Explore how this innovative technology is reshaping the industry, enhancing efficiency, and optimizing revenue streams for both…
Dive into the World of AdSense Payment: Discover Payment Methods, Thresholds, and Schedules. Get the Lowdown to Boost Your Online Earnings AdSense payment structure is one of those topics that…
As fast as the digital advertising industry is growing, it needs to be governed by certain standards so that the multitude of parties can work together in harmony. Interactive Advertising…