Ad blockers created a lot of problems when their use started gaining traction after 2002. However, today, we have solutions that can help deal with ad blockers and give publishers…
For a long time, publishers had been oblivious of shadow blocklists and how they can temporarily terminate programmatic buying on your website. Even now, it’s not a well-known term but…
For a long time, the ad tech industry relied heavily on third-party data for targeting ads. Users, however, had no idea how their personal data was being used, who had…