After kicking off the year with a successful event in Barcelona, AdPushup returned to the front with another exclusive meet up planned for our publishing community in Asia Pacific. Publishers…
eCPM is a metric both publishers and advertisers use to evaluate the effectiveness of their advertising goals. But what exactly is the eCPM and how does it help publishers? In…
After a successful run of events across various continents, AdPushup returned to the scene with its first event of the calendar year in Barcelona, Spain. Let’s learn what happened in…
Elevate your ad tech game and increase your revenue with the course specifically designed for publishers and ad ops professionals. Learn everything you need to know to get ahead in…
Small to medium publishers look for ad networks offering a good CPM rate. When compared with Google AdSense, there are many good ad networks offering better revenue, service, and support.…
Publishers were still trying to figure out how to deal with emerging privacy laws and the imminent purging of cookies, then COVID-19 brought a host of challenges. Much like all…
Adpushup and iZooto hosted first-of-a-kind publisher meet-up on a yatch in Dubai Maria. 30+ publishing leaders from MENA region attended the event to discuss the opportunities in programmatic advertising industry…
Publishers experimenting with new ad formats to earn more revenue may want to consider video ads. Video ad is one of the most engaging ad types. Even with the issues…
After Dubai, Monaco, Delhi and Bengaluru, we hosted the fifth edition of our publisher focused in-person meetup this year at the Chicago office of Google. The event featured some of…
Mobile monetization is a necessity for any publisher that hopes to maximize their website’s ad revenue. Did you know that mobile exceeds PC Internet usage? A major shift in the…
