Sticky ads are exactly what it says on the tin: Ads that stick to user’s screen even when users scroll the page in any direction. In the times of bot traffic,…
Native advertising helps publishers reduce banner blindness and register a higher CTR. And the statistics reflect likewise. According to Statista, native digital advertising budget is expected to reach $57.25 billion…
How do you think Google chooses the right buyer for your inventory based on type, ad size, and deal for the impressions? The answer is using line items. If you…
Small to medium publishers look for ad networks offering a good CPM rate. When compared with Google AdSense, there are many good ad networks offering better revenue, service, and support.…
Publishers experimenting with new ad formats to earn more revenue may want to consider video ads. Video ad is one of the most engaging ad types. This is the reason,…