As publishers continue to face challenging circumstances because of the AdOps recession, it has become more important than ever to find ways to effectively manage revenue. Here are effective ways…
Learn what exactly OTT vs CTV mean for publishers and how they help solve the challenges of ad monetization. The world has been moving from broadcast to digital video delivery.…
Are you tired of shifting through endless programmatic advertising platforms only to end up confused and frustrated? Do you want to make your next ad campaign a success without wasting…
Choosing one between header bidding and ad mediation can be a tricky choice as one needs to be well-versed with the nuts and bolts of both these technologies. That’s why…
After kicking off the year with a successful event in Barcelona, AdPushup returned to the front with another exclusive meet up planned for our publishing community in Asia Pacific. Publishers…
Mobile ad mediation platforms offer a solution by enabling app developers to manage and optimize their ad inventory with ease, allowing them to select the best-performing ad network for each…
We’ll explain everything from the definition of Mobile Ad Fraud to best practices for protecting your business, and we’ll even discuss future trends and offer insights on how to stay…
Are you looking forward to increasing your ad revenue through ad automation? We have the perfect guide for you. From A/B testing to personalization, in this blog, we will take…
What is a Demand-Side Platform? Find out how advertisers use DSPs to purchase digital ad space across multiple platforms, target specific audiences, and optimize campaigns in real-time. This blog covers…